
Originally Posted by
BigGreen
"Next Level Nutrition and Training"
When I was dba in mass, I used this name solely because most of the people looking for the kind of consulting i was offering (and I assume the kind that you are) were not your average gym goer, but rather guys or gals who had some real experience but had taken themselves as far as they believed they could on their own. Most people believe that most personal trainers and nutritionists are able to tailor to a beginner off the street but not much more advanced (and this is justified all too often). I found that just including "next level" in the dba name immediately dispelled that notion and gave me an aura of authority that other, probably more technically qualified providers lacked.
If not that name, something that similarly conveys that notion. If you do want that name in Mass, I have no idea whether my dba expired...but if it didn't, i'd be happy to relinquish it to you. For a price.......your firstborn's indentured servitude.