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Thread: NEW BUSINESS IDEA for BB

  1. #1
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    NEW BUSINESS IDEA for BB

    well i have been kicking it around for a while about a new idea for a business plan.... and here is what i came up with......... Ready to eat meals geared towards bodybuilders........ taking a look at LA weight loss jenny greig and so for with diet meals and planning..... brought up some very interesting points to look at ........


    one point is diet eating enough .. becasue we all have read post after post of guys wanting to use AAS to get bigger .. when in fact there diet is way off( not eating enough)........ which made my wheels start turnning a few weeks back......... and i did a little research around the gym asking people a few question about diet and training....... and the number 1 reason most dont do propper diet is LIFE STYLE they cant get the amount of meals in not enough time ... My self this was never a problem becasue i per mad my meals for the week makikng enough chicken boiling 4-6 dozen eggs ext.. you get the point....... but most do not


    So my idea is why just cater to over weight people with heat and go ready meals .... why not target BB and fitness people ... with meals that target body builders and even the underlined idea of being on AAS .... there are many possiblities with this ... have the right vit packs all readay with each meal and so forth........ I have talked with a few food companies and have a meeting set next week to explore this more .......

    So what do you bros think?????

  2. #2
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    interesting idea......could work, depends on what income bracket most bodybuilders fall in i would think

  3. #3
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    I don't think there's a big enough clientele to make money. La weight loss or Jenny target a lot bigger audience.


    It is a cool idea and if there was one by me i would pick some stuff up. But i don't think it could stay in business.

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    ive been tinking about opening a restaurant specifically for bodybuilders or anybody thats into fitness and lives the lifestyle... but i wouldnt even know where to start.

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    Quote Originally Posted by gixxerboy1
    I don't think there's a big enough clientele to make money. La weight loss or Jenny target a lot bigger audience.


    It is a cool idea and if there was one by me i would pick some stuff up. But i don't think it could stay in business.

    true but i am not looking at it on a level Of nathion wide distribution Now here is where it gets tricky and easy One the meals will be very cheap the advradge manufacturing cost is less than 55 cents no more than .95 thats at a large production scale no facter in other costs like marketing advertizing ext.... the price jumps to 2.00 plus the idea here is not so much profit but NEED........ I have a marketing company looking into this that will research the globle market .......... and also several of the food compaines I talked with has A HIGH PROFIT margine ............ more and more people are finding it hard to cook dinner with a long day work ...... this has benn studied and researched ............ So yes a lot of the information is not in But ...... never hurts to invest a few dollars to see

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    Quote Originally Posted by 305GUY
    ive been tinking about opening a restaurant specifically for bodybuilders or anybody thats into fitness and lives the lifestyle... but i wouldnt even know where to start.


    thought about that as well and to be honest there is not One restaurant In my area that even comes close to that ........ but that may be a idea i look into more as well ........ it would not cost much to get that off the ground at all

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    Quote Originally Posted by V_Vandetta
    true but i am not looking at it on a level Of nathion wide distribution Now here is where it gets tricky and easy One the meals will be very cheap the advradge manufacturing cost is less than 55 cents no more than .95 thats at a large production scale no facter in other costs like marketing advertizing ext.... the price jumps to 2.00 plus the idea here is not so much profit but NEED........ I have a marketing company looking into this that will research the globle market .......... and also several of the food compaines I talked with has A HIGH PROFIT margine ............ more and more people are finding it hard to cook dinner with a long day work ...... this has benn studied and researched ............ So yes a lot of the information is not in But ...... never hurts to invest a few dollars to see
    hmmmm well in that case.....yeah i'd prolly buy some up, avoid cooking a couple times a day

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    Maybe i missed understood you. Are you looking to have this in food stores or have a single store?

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    I like the idea...Alot of people just don't know how to eat healthy..

  10. #10
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    i think this is a great idea,there is a decent market in just about everything in america.thats why so many of you suceed.1percent of your population is the same as about 10 percent of my country.
    The fitness industry is a multi billion dollar industry,meals are so important and i think are overlooked for bb.good luck with your meeting.

  11. #11
    Already do it here locally and yes it's great, people love it and are willing to pay for convienence. Also helps to own a gym you can sell the meals out of and have a list of nutrionists who send clients your way.

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    Quote Originally Posted by V_Vandetta
    thought about that as well and to be honest there is not One restaurant In my area that even comes close to that ........
    exactly!


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    Quote Originally Posted by I**mfkr
    Already do it here locally and yes it's great, people love it and are willing to pay for convienence. Also helps to own a gym you can sell the meals out of and have a list of nutrionists who send clients your way.
    I think it would be a great addition to a gym. But you know how much you do. Could the meal business be a self sustaining one?

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    Quote Originally Posted by gixxerboy1
    Maybe i missed understood you. Are you looking to have this in food stores or have a single store?

    both........... food stores... super markets ... also have stores set up like jenny greg .. where people( bodybuilders) come in decuss there diet needs VS traing + over all goals and get them on the right diet plain ...... i am thinking 25 plus stores like this for starters ..... As for Cash flow I allreday have 2 investors in the pocket with myself ... so this could happen ... just want to research it more .. but bring it here to you bros to see what you think
    Last edited by V_Vandetta; 09-28-2006 at 08:55 AM.

  15. #15
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    Quote Originally Posted by gixxerboy1
    I think it would be a great addition to a gym. But you know how much you do. Could the meal business be a self sustaining one?

    Sure it could .... I think you are looking at this in the small end of the scale ... like producing a couple thousand meals at a time ....... when I am talking a much much larger scale like 500 -1millon plus production a month in all a lot more

  16. #16
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    Quote Originally Posted by V_Vandetta
    both........... food stores... super markets ... also have stores set up like jenny greg .. where people( bodybuilders) come in decuss there diet needs VS traing + over all goals and get them on the right diet plain ...... i am thinking 25 plus stores like this for starters ..... As for Casg flow I allreday have 2 investors in the pocket with myself ... so this could happen ... just want to research it more .. but bring it here to you bros to see what you think
    I think if you get it into food stores and super markets it could work. I just don't think there is enough bb's in a area to cover rent and expenses to make a profit on a store location

  17. #17
    No when you are using the higher quality meats/veggies that we do the profit margin is slim.

    First you have to have someone willing to keep up with your orders that you would buy from unless your wife or someone else in that position did it, it is a full-time job so obviously they are going to want to get paid for their time.
    You figure on a plate with 4oz meat, 1cup carbs, 1/2cup Veggie (all organic and hormone free foods) you'll have initially 3.50$ invested after packaged etc.. You pay the cook a set price per meal, say 5$ and mark up the meal 1-1.50$ as you see the profit margin is slim.
    Now when you're doing say 100 plates per week it can be an o.k. addition to an already established income and it keeps your clients happy and resigning PT'ing sessions which is where most of the revenue for gyms comes from.
    Keep your clients happy and regulate most of what they are eating and they will get results which looks good on your PT'ers and club, which in turn brings more clients and more money.

  18. #18
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    Quote Originally Posted by gixxerboy1
    I think if you get it into food stores and super markets it could work. I just don't think there is enough bb's in a area to cover rent and expenses to make a profit on a store location

    it just not BB per say but people needing help reaching there fitness goals.... jenny greg and la weight loss see billions a year for over weight people..... when looking in buying a gym there is one of the biggest turns in clients WHy sytudy after study showed that most quit is lack of results ..... why THEY HAVE NO CLUE TO DIET ......... so i am going to feel that gap

  19. #19
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    Quote Originally Posted by I**mfkr
    No when you are using the higher quality meats/veggies that we do the profit margin is slim.

    First you have to have someone willing to keep up with your orders that you would buy from unless your wife or someone else in that position did it, it is a full-time job so obviously they are going to want to get paid for their time.
    You figure on a plate with 4oz meat, 1cup carbs, 1/2cup Veggie (all organic and hormone free foods) you'll have initially 3.50$ invested after packaged etc.. You pay the cook a set price per meal, say 5$ and mark up the meal 1-1.50$ as you see the profit margin is slim.
    Now when you're doing say 100 plates per week it can be an o.k. addition to an already established income and it keeps your clients happy and resigning PT'ing sessions which is where most of the revenue for gyms comes from.
    Keep your clients happy and regulate most of what they are eating and they will get results which looks good on your PT'ers and club, which in turn brings more clients and more money.
    It sounds like you have a nice set up. It sound like a great addition to your business. If my gym had that i definitely would take advantage if that. Unfortantly you cant make enough doing it to keep food o your plate.

  20. #20
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    Quote Originally Posted by I**mfkr
    No when you are using the higher quality meats/veggies that we do the profit margin is slim.

    First you have to have someone willing to keep up with your orders that you would buy from unless your wife or someone else in that position did it, it is a full-time job so obviously they are going to want to get paid for their time.
    You figure on a plate with 4oz meat, 1cup carbs, 1/2cup Veggie (all organic and hormone free foods) you'll have initially 3.50$ invested after packaged etc.. You pay the cook a set price per meal, say 5$ and mark up the meal 1-1.50$ as you see the profit margin is slim.
    Now when you're doing say 100 plates per week it can be an o.k. addition to an already established income and it keeps your clients happy and resigning PT'ing sessions which is where most of the revenue for gyms comes from.
    Keep your clients happy and regulate most of what they are eating and they will get results which looks good on your PT'ers and club, which in turn brings more clients and more money.

    this will be a much lager scale .... but i do under stand where you are coming from and thanks for all the imput ... this is really helping me .. so I can addres sthe questions In my meeting ( i am writing some of your ideas and concerns down So they can be looked at closer )

  21. #21
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    need to do a test market...

    best way... get a gym that you train/work/provide professional services to promote the eating routine to it's current clients...

    then you can determine if there would be a big enough client base..
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  22. #22
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    Quote Originally Posted by spywizard
    need to do a test market...

    best way... get a gym that you train/work/provide professional services to promote the eating routine to it's current clients...

    then you can determine if there would be a big enough client base..

    we are i have a marketing company looking into things as wee talk about this they will be doing a test market on the meals ............ but before I am out sorceing to a food processiong company to make the meals .... thats what the seris of meeting next week is for

  23. #23
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    Quote Originally Posted by V_Vandetta
    we are i have a marketing company looking into things as wee talk about this they will be doing a test market on the meals ............ but before I am out sorceing to a food processiong company to make the meals .... thats what the seris of meeting next week is for
    Now if these a re prepackaged frozen meals isn't it going to be hard to break the stereotype that these meals aren't crap for you.

  24. #24
    I agree that to have quality meals the profit margin will be low. If you can figure that part out I think frozen meals shipped from a mass marketed website would be your best bet. I would market the convenience of it, because anyone that really wants to bodybuild will take the time to learn to make good meals. The uneducated will continue to buy the cheaper jenny craig crap... I do think convenient heat and go quality no junk meals would sell though, good luck!!!!

  25. #25
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    Want to really make money, appeal to fat lazy people. Krispy kreme worth billions now Most boldbuilders (99%) make their own food. I will never tell you an idea is stupid because I own business' but think you have to look at all the cost involved. Much like my body jewelry business, you will have to cull (throw away) alot of that stuff that gets damaged or in your case expired. You have a huge "kick back" or "isle" fee to pay each store to place your product another problem is if it is prepacked you will have to add salt to make it store longer and that will defeat the purpose. I like to look at everything that could go wrong with a business and then problem solve from there.

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    a lot of good points there goodcents.. i dont know if anyone on here is from new jersey but they have a restaurant in colonia, new jersey called muscle makers that serves only healthy food and it is great.. they seem to do really well.. i dont know if your idea would attract enuff people on a large scale because i would personally do it but i dont know how many people live like us because everyone i know thinks im crazy for doing it.. i know another company that prepares food for the week in tuberware and even drops it off at your door and makes it specific to the amount of calories and everything you want to take in and it costs $35 a day i believe.. seems like a great deal..

  27. #27
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    im telling you guys, a 24hour bodybuilder/fitness restaurant is the way to go! im gonna make millions! bwahahahaha, you'll see

  28. #28
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    Quote Originally Posted by DIESELPWR
    a lot of good points there goodcents.. i dont know if anyone on here is from new jersey but they have a restaurant in colonia, new jersey called muscle makers that serves only healthy food and it is great.. they seem to do really well.. i dont know if your idea would attract enuff people on a large scale because i would personally do it but i dont know how many people live like us because everyone i know thinks im crazy for doing it.. i know another company that prepares food for the week in tuberware and even drops it off at your door and makes it specific to the amount of calories and everything you want to take in and it costs $35 a day i believe.. seems like a great deal..

    Wow that would be neat. I swear they must be adding test to the water in new jersey, because everyone seems to be big

  29. #29
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    i think its a great idea it might not succed at first but hey i am sure jenny graigs and weight wacthers didnt i think its going to work give it a shot get the idea out there

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    fat lazy people looking for quick easy results=big money to be made

    Body builders that are dedicated=small money to be made

    Come out with yet another weight loss pill and you will get rich

  31. #31
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    Quote Originally Posted by goodcents
    Wow that would be neat. I swear they must be adding test to the water in new jersey, because everyone seems to be big
    Nah thats only because we're a bunch of guido juiceheads...ever been to the jersey shore?? LOL...


    Anyway, its an awesome idea IMO..if you can make it work awesome...I think the biggest hurdle wont be getting it into stores, but getting bodybuilders and others who are into fitness to be AWARE that its actually in the stores, so I believe marketing is going to be your biggest hurdle...

  32. #32
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    Quote Originally Posted by thegodfather
    Nah thats only because we're a bunch of guido juiceheads...ever been to the jersey shore?? LOL...

    Anyway, its an awesome idea IMO..if you can make it work awesome...I think the biggest hurdle wont be getting it into stores, but getting bodybuilders and others who are into fitness to be AWARE that its actually in the stores, so I believe marketing is going to be your biggest hurdle...
    God i miss Temps

  33. #33
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    Quote Originally Posted by thegodfather
    Nah thats only because we're a bunch of guido juiceheads...ever been to the jersey shore?? LOL...

    Anyway, its an awesome idea IMO..if you can make it work awesome...I think the biggest hurdle wont be getting it into stores, but getting bodybuilders and others who are into fitness to be AWARE that its actually in the stores, so I believe marketing is going to be your biggest hurdle...

    No, but every time I see a show about the area, every guy is big as hell I watched mtv a while back "what I did for the summer" (one guy on the show would just cut in front of people and act tough like he owned the fuking city, just for the record, I would of deck the punk in the back of his head, notice I said the back of his head ) or something like that and the guys were big and the chics hot as hell, also watched cops in new jersey and even the cops were into body building.
    Last edited by goodcents; 09-28-2006 at 05:27 PM.

  34. #34
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    check out www.knowfat.com

    my friend started up this place lo fat kno fat... and then he sold it ot this francising company and now they are popping up all over the place in Mass...


    good opportunity

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