NEWS Kai Greene banned from competing at Mr.O this year.

[SOL!D5NAK3]

Kai gained 100k followers in his instagram in the past days , while phil heath deactivated his account, i think kai did this for the attention and everyone will buy his supps out of pity and fanboyism

[william981125]

Kai gained 100k followers in his instagram in the past days , while phil heath deactivated his account, i think kai did this for the attention and everyone will buy his supps out of pity and fanboyism

Phil's account is back online. Guess what you said already worked.

[Metalject]

Kai gained 100k followers in his instagram in the past days , while phil heath deactivated his account, i think kai did this for the attention and everyone will buy his supps out of pity and fanboyism

If that's actually his plan it will fail. Bodybuilding fans aren't loyal to the competitors they like as people are to their favorite sports team. More importantly, of all the people that buy supplements actual bodybuilding fans represent probably less than 1% of all purchasers. This is something bodybuilding.com figured out a long time ago and is one of the reasons they've had some success...they don't cater to actual bodybuilders.

...and this is something the bodybuilding industry, both industry people and competitors can't seem to get their heads around. Bodybuilding could be a successful industry (to an extent, it would still be a fringe thing) but people who are involved are so blind to reality and so desperately want to believe everyone cares as much as they do that it will continue to wither and die if left as is.

[william981125]

If that's actually his plan it will fail. Bodybuilding fans aren't loyal to the competitors they like as people are to their favorite sports team. More importantly, of all the people that buy supplements actual bodybuilding fans represent probably less than 1% of all purchasers. This is something bodybuilding.com figured out a long time ago and is one of the reasons they've had some success...they don't cater to actual bodybuilders.

...and this is something the bodybuilding industry, both industry people and competitors can't seem to get their heads around. Bodybuilding could be a successful industry (to an extent, it would still be a fringe thing) but people who are involved are so blind to reality and so desperately want to believe everyone cares as much as they do that it will continue to wither and die if left as is.

Because actual bodybuilding fans know most supplements are bullshit. Not even a 15 year old would believe Kai used his own supplements or any protein powder to get to his level.

[Metalject]

Because actual bodybuilding fans know most supplements are bullshit. Not even a 15 year old would believe Kai used his own supplements or any protein powder to get to his level.

My opinion of supplements has changed a little over the years. At one time I thought exactly as you just said, but I look at it a little differently now. The way supplements are some times marketed is a little over the top, but that's no different than the way anything is marketed. Does anyone actually believe if you buy a certain brand of deodorant that every hot woman on earth will fall at your feet? Of course not, but commercials sure do imply it. But even though 1000 naked women aren't going to show up at your door that doesn't mean deodorant is useless. Deodorant is a good thing and supplements are a good thing. But if you want 1000 of the hottest naked women at your door you're going to need more than deodorant, but deodorant is still a start. And if you want to look like Kai Greene you're going to need more than supplements, but that doesn't mean they're useless. Most bodybuilders do take a fair amount of supplements...very true that it's not all they take but they do take them.