When I first started lifting I didn't know shit about nutrition. I knew enough to eat my vegetables and not eat chips and pop, eat carbs/protein/fats at every meal, from good sources mind you. Limit your sugar, be active, and just don't make stupid food choices. Well I made damn good progress just sticking to the basics .. I didn't even know how to count a calorie

For people 30% bf or more I don't see a real need to count calories and all that, eat "sensibly" , and you are guaranteed to lose weight. Counting calories would just be another unneeded stress for most people .

I agree what you said you can't just fill your belly with some random shit if it fits your macros. I had a lady once come up to me and said she can't lose weight, well turns out she was eating 10 apples a day and thought it was healthy...