I don't usually deny it unless it is someone that I really don't want to know. When I was younger I would tell people, I didn't care. I can see how people in a certain profession would want to keep it to themselves, I own my own reno business so I have nothing to hide. I don't go announcing it to the world, but wont deny it. My mom knows too, she doesn't like it, but my brother is an ex junkie so a little juice isn't the end of the world.